Human-Centered
Design consultants who put people first when thinking, building, and partnering
Growth-Driven
Creating designs that orchestrate change—never just designing for its own sake
our capabilities
Retail
Product
Packaging
Experience
Identity
Digital
Research
design work that works
Apergy Brand Creation for Dover Corporation
Dover Corporation, an industrial products manufacturer, was spinning off three energy divisions and aligning them under a single brand. Dover asked us to develop a new brand name, logo, brand identity, marketing strategy, and guidelines—all in preparation for a public offering on the New York Stock Exchange.
Johnston Brand Identity
Johnston Paper was a strong, well-respected regional food service and cleaning solution supplier. But its sophistication and scale went well beyond the traditional associations its name communicated, and the traditional visual identity it carried.
