News & Views



Activating The Physical Store

When buying goods mean consumers no longer have to actually step inside of a store to shop, physical stores risk becoming mere points of fulfillment, differentiated only by level of convenience.  The new path to growth for physical stores lies in excelling at two things:

  • Providing the convenience in buying / fulfillment that shoppers need
  • Delivering the inspiration, discovery, and delight shoppers want

And therein lies the opportunity.  But how to begin?  ChaseDesign, a leader in reimagining the retail experience, has developed a compelling presentation to examine the innovations in physical store experience and design that are winning today, and what’s coming tomorrow.